На фестивале оценивались три конкурса: маркетинговых дисциплин, digital и индустриальная вертикаль.
Три состава жюри из 23-х зарубежных и украинских экспертов оценивали работы по 100-бальной шкале, а итоговый балл получался как среднее значение независимых оценок жюри.
Гран-при
#NOMOREEVICTIONS Proximity Madrid Spain
Работа завоевала награды в нескольких категориях
A.MARKETING DISCIPLINES VERTICAL
A2.PROMO & ACTIVATION
Medium Well
A2-1-3 #NOMOREEVICTIONS Proximity Madrid Spain
A3.DIRECT MARKETING
Medium
A3-3-3 #NOMOREEVICTIONS Proximity Madrid Spain
A5.SPONSORSHIP/CHARITY MARKETING
Well Done
A5-2-1 LikefromLeo Marvelous Russia
Medium Well
A5-2-6 #NOMOREEVICTIONS Proximity Madrid Spain
Medium
A5-1-1 #mOE_Lvivske GRAPE Ukraine Ukraine
A6.BRAND PR COMMUNICATION
Medium Well
A6-1 LikefromLeo Marvelous Russia
A6-5 Friend for friend e:mg Russia
Medium
A6-8 #NOMOREEVICTIONS Proximity Madrid Spain
A7.INTEGRATED CAMPAIGN
Medium Well
A7-1 The Loud Challenge Marvelous Russia
Medium
A7-7 Friend for friend e:mg Russia
A7-9 #NOMOREEVICTIONS Proximity Madrid Spain
A9.INNOVATION
Medium
A9-1 Two lives e:mg Russia
DIGITAL VERTICALS — SECTION B
Wow Done Best
B2-1 LikefromLeo Marvelous Russia
B1.CRAFT
Medium
B1-5-2 Trading Culture GRAPE Ukraine Ukraine
B2.WEB CAMPAIGN
Medium
B2-2 The Loud Challenge Marvelous Russia
B3.WEB
PLATFORMS
Medium
B3-1-11 Trading Culture GRAPE
B5.ONLINE VIDEO
Medium
B5-1-1 Two lives e:mg Russia
B6.SOCIAL
Medium well
B6-2-1 LikefromLeo Marvelous Russia
Medium
B6-5-1 Hasbro Games Party Saver Marvelous Russia
B6-4-1
#NOMOREEVICTIONS Proximity
INDUSTRY VERTICALS — SECTION С
Wow Done Best
C11-7 #NOMOREEVICTIONS Proximity Madrid Spain
C1.TELECOM, UTILITIES & TECHNOLOGY
Medium
C1-4 3G Launch Adventa LOWE Ukraine
C5.CONSUMER PRODUCTS – FOOD
Medium Well
C5-3 Barni New Year Mail Service e:mg Russia
C7.CONSUMER PRODUCTS – HEALTHCARE, BEAUTY & FASHION
Well Done
C7-9 All-Ukrainian story of first hugs ISD Group Ukraine
Medium Well
C7-4 Rexona Nepoteka GRAPE Russia
C8.NON-ALCOHOLIC BEVERAGES
Medium
C8-2 Kvas in a big city THINKMcCANN Ukraine
C9.ALCOHOLIC BEVERAGES — BEER, WINE & SPIRITS
Medium
C9-1 Stella Artois Film Festival Edition BBDO Ukraine
C11.NON-PROFIT, CHARITIES AND PUBLIC SECTOR
Medium
C11-11 «Life line» Mex Advertising Ukraine
С13.SMALL BUDGET CAMPAIGN
Well Done
С13-5 Battle of Philharmonic Saatchi & Saatchi Ukraine
Medium Well
С13-1 LikefromLeo Marvelous Russia
Medium
С13-4 Yellow Leaves FULL CONTACT Ukraine
